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Lesson 1: Pacing
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Lesson 2: Cadence & Best Practices
Module 8 - Pacing & Cadence
Learn about budget pacing recommendations, best practices on how often you should be checking in on campaigns, and the recommended cadence for optimization.
Starting from the four aspects of pacing to how often you should be checking in on your campaigns, to how often you should optimize, there is a lot to learn in the world of pacing and cadence.
You'll learn:
- The four aspects of pacing
- What to keep in mind with campaign pacing
- The recommended cadence for optimization
Time Commitment:
2 lessons, ~10-15 minutes